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by Dashveenjit Kaur • Published February 23, 2026 at 07:00 AM
Research

Hitachi bets on industrial expertise to win the physical AI race

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Hitachi is emphasizing the importance of industrial expertise in advancing Physical AI, asserting that effective real-world AI control systems require a foundational understanding of physics and industrial processes, rather than solely relying on large-scale multimodal foundation models developed by companies like OpenAI and Google. Unlike the top-tier AI models focused on general multimodal capabilities or Nvidias platform development, Hitachi leverages its extensive experience in infrastructure and industrial control to create more grounded and practical Physical AI solutions, moving from theoretical research to actual deployment on factory floors. This approach underscores a shift in the Physical AI hierarchy, highlighting the value of domain-specific

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